MAP Policy
MAP Policy
April 30, 2024
Goliath Coins has adopted a Minimum Advertised Policy for products sold to retailers. We strongly support retail stores and believe they are the cornerstone of our industry. Margins are low in our industry. In an effort to allow retail stores to make the profits necessary to continue to operate and provide a place where customers can get invaluable support, we have established the following policy to protect not only retailers, but the brand of Goliath Coins.
By not adhering to our MAP policy, a reseller can diminish the value of our products and brand. This would affect our ability to continue operating as a company and producing products for consumers.
- Retailers should operate a brick & mortar physical store as their primary venue for sales.
- The retailer shall not list our products on Amazon, E-Bay, Walmart.com, or any other third- party sales website or platform. A retailer can list our products on their own website.
- Any online, web listings, or advertising in any form of our products should list them for sale at no less than 100% MSRP. The MSRP of our products can be found on our website.
- Retailers can sell our products at any price that they determine. However, they can’t advertise this price if it is below MSRP.
Goliath Coins will also adhere to the MSRP on our sales platforms. However, we reserve the right to run temporary sales for our products that are below MSRP. If this occurs, a retailer can also match these prices while the sale is in progress. Our goal is to make these sales infrequent.
Goliath Coins reserves the right to cancel or refuse new orders if we determine that a retailer does not meet these guidelines. Goliath Coins will make an effort to notify retailers who are not following these guidelines and give them an opportunity to make changes to comply with our policy.
All questions about this policy should be addressed to contact@goliathcoins.com